SOUTH KOREA. Lotte Duty Free, the nation’s greatest journey retailer and world quantity two, yesterday hosted a virtual beauty class for round 40 VIP prospects in affiliation with luxurious skincare model La Mer.
The ‘Lotte Duty Free VIP Virtual Event with La Mer’ launched the model – owned by The Estée Lauder Companies – by explaining product utilization and providing beauty suggestions concerning the anti-aging line Genaissance de la Mer.
Lotte Duty Free stated that the initiative was in line with a plan to renew non-face-to-face collaboration occasions with manufacturers to boost buyer expertise advertising.
The journey retailer offered its friends a product trial equipment and therapeutic massage instruments in advance in order that they might expertise the merchandise in the course of the beauty class. After the occasion, a 1:1 customised skincare resolution was offered to prospects who wished to obtain extra detailed beauty consulting.
(Virtual) face-to-face beauty steerage
The retailer is presenting a La Mer particular present together with Lotte Duty Free retailer factors to prospects who’ve bought La Mer merchandise by 27 January. Points are weighted based on buy stage.
La Mer enjoys a robust presence with Lotte Duty Free in South Korea
Lotte Duty Free Head of Product Division Lee Seung-guk stated: “Brand collaboration occasions, which have been suspended for some time as a result of coronavirus, have now resumed and switched to a non-face-to-face foundation.”
Genaissance de la Me is described as ‘age-transcending’ serum essence {Image: https://www.lamer-me.com}
https://www.moodiedavittreport.com/lotte-duty-free-and-la-mer-partner-in-virtual-vip-beauty-class/