MIAMI & TORONTO–(BUSINESS WIRE)–Flora Growth Corp. (NASDAQ: FLGC) (“Flora” or the “Company”), a number one all-outdoor cultivator and producer of worldwide hashish merchandise and manufacturers, introduced immediately that its Flora Beauty division has signed an settlement with GlossWire to function its two skincare manufacturers, MIND Naturals and Awe (Ô), on GlossWire’s digital magnificence market. The marketing campaign launch is predicted to start November tenth, 2021.
GlossWire is an modern world market that includes a extremely curated mixture of rising and established manufacturers which might be making an impression within the magnificence and grooming areas. Swipe expertise and social integration instruments give manufacturers invaluable real-time information and insights. The inclusion of Flora Beauty’s manufacturers underscores the attraction of those new manufacturers and is predicted to create important consciousness with the American client prematurely of the vacation season.
“As GlossWire seems at innovation and developments within the magnificence and wellness house, each MIND Naturals and Awe (Ô) match the standards of what we search for when bringing on each rising and established magnificence manufacturers,” said Kimberly Carney, GlossWire Founder & CEO. “The indisputable fact that each are beneath the Flora umbrella permits us to have a bigger dialog about how we are able to assist them from a development and expertise perspective which is what the GlossWire market excels at offering for each manufacturers and the buyer.”
“We are very excited to see an modern expertise platform like GlossWire search our manufacturers for his or her market. This distinctive intersection of tech and magnificence permits for discovery, storytelling, and a deeper understanding of the shopper,” stated Luis Merchan, President and CEO of Flora Growth. “Partnering with a platform like GlossWire not solely will increase market consciousness for MIND Naturals and Awe (Ô), but additionally permits us to additional differentiate our manufacturers by tailoring future merchandise and choices to our prospects’ wants.”
This alternative was realized on the again of main recognition for the Mind Naturals model on the 2021 Cosmoprof North America (“CPNA”) occasion. Specifically, Mind Naturals’ CBD Rich Moisturizer was chosen for its innovation in biodegradable packaging and featured in a report on essentially the most trendsetting merchandise from CPNA exhibitors produced in collaboration with famend worldwide magnificence development forecasting authority, BEAUTYSTREAMS. Additionally, Flora Beauty has commenced a marketing campaign with revolutionary retailer SHOWFIELDS to function MIND Naturals and Awe (Ô) at its flagship location in South Beach, Miami, in addition to by its on-line retailer.
About GlossWire
GlossWire is a two-sided world market providing a one-stop resolution for personalization, innovation, and real-time insights. For the buyer, GlossWire presents natural discovery of worldwide magnificence devoted to curation, schooling and neighborhood with immersive swipe voting and suggestions for the manufacturers. Beauty manufacturers can leverage that suggestions to additional increase their providing to shoppers to enhance and streamline their methods. For extra info, please go to https://www.glosswire.com/.
About Flora Growth Corp.
Flora is a hashish firm that leverages pure, cost-effective cultivation practices to provide hashish derivatives to its numerous enterprise divisions of cosmetics, hemp textiles, and meals and beverage. As the operator of one of many largest out of doors cultivation services, Flora strives to market a higher-quality premium product at under market costs. By prioritizing pure elements and value-chain sustainability throughout its portfolio, Flora creates premium merchandise that assist shoppers restore and thrive. Visit www.floragrowth.ca or comply with @floragrowthcorp on social for extra info.
Cautionary Statement Concerning Forward-Looking Statements
This doc incorporates forward-looking statements. In addition, from time to time, we or our representatives might make forward-looking statements orally or in writing. We base these forward-looking statements on our expectations and projections about future occasions, which we derive from the knowledge at present accessible to us. Such forward-looking statements relate to future occasions or our future efficiency, together with: the scale of markets for hashish and hashish merchandise; the collaboration with third events; and our enterprise prospects and alternatives. You can establish forward-looking statements by these that aren’t historic in nature, notably people who use terminology resembling “might,” “ought to,” “expects,” “anticipates,” “contemplates,” “estimates,” “believes,” “plans,” “projected,” “predicts,” “potential,” or “hopes” or the detrimental of those or related phrases. In evaluating these forward-looking statements, you need to take into account numerous elements, together with: our potential to change the course of the Company; our potential to hold tempo with new expertise and altering market wants; and the aggressive surroundings of our enterprise. These and different elements might trigger our precise outcomes to differ materially from any forward-looking assertion. Forward-looking statements are solely predictions. The forward-looking occasions mentioned on this doc and different statements comprised of time to time by us or our representatives might not happen, and precise occasions and outcomes might differ materially and are topic to dangers, uncertainties and assumptions about us. We undertake no obligation to publicly replace or revise any forward-looking assertion, whether or not on account of uncertainties and assumptions, or the forward-looking occasions mentioned on this doc and different statements comprised of time to time by us or our representatives not occurring, besides as could also be required by relevant regulation.
https://www.businesswire.com/news/home/20211028005527/en/Flora-Beauty-to-Launch-MIND-Naturals-and-Awe-%C3%94-CBD-Skincare-Brands-with-GlossWire
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