the making of a cult skincare phenomenon

Unlock the Editor’s Digest for freeRoula Khalaf, Editor of the FT, selects her favorite tales on this weekly publication.How is stem cell expertise altering the skincare business? It’s the query at the coronary heart of the fourth instalment of Brains of Wellbeing + Beauty, the sequence the place we sit down with the scientists, entrepreneurs, innovators and disrupters powering the $5.6tn wellness business. Since launching The Rich Cream in 2018, skincare model Augustinus Bader has loved a meteoric rise and change into a billion-dollar cult model beloved by Brad Pitt, Naomi Campbell and Courteney Cox. Here, HTSI contributing editor Nicola Moulton speaks with Professor Bader (who famously makes use of the cream earlier than shaving) and his co-founder and CEO Charles Rosier about adapting the model for various markets, the radical prospect of always embracing scientific innovation in the formulation, and studying collectively on the job. “If there’s unity, there’s all the time victory,” says the duo.Recommended

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