Atomic Digital, Vichy, and Wavemaker unite to redefine beauty tech and skincare

Atomic Digital Dubai has partnered with Vichy and their new media company, Wavemaker MENA, to construct a beauty tech software to educate pores and skin specialists in regards to the risks of UV harm.
The collaboration represents a key step ahead in skincare schooling and consciousness.
By integrating face recognition, augmented actuality, and AI applied sciences, the app presents an immersive expertise that reveals the results of UV harm on the pores and skin.
Dina El-Rayes, main the initiative at Vichy, highlights the model’s dedication to assist people within the area with information about skincare and safety in opposition to environmental components like air pollution and UV radiation.
By partnering with Atomic Digital Dubai and leveraging their experience, the group has created a software that not solely educates but additionally engages customers by visually exhibiting the results of UV publicity and the advantages of correct skincare, via merchandise like Vichy Capital Soleil.
The AR expertise developed via this collaboration presents a singular alternative for manufacturers to elevate their storytelling and interact with their viewers in revolutionary methods.
By integrating AR expertise into occasions and different advertising platforms, manufacturers can create immersive and interactive experiences that captivate audiences.
The real-time interplay capabilities permit manufacturers to tailor the storytelling expertise to every particular person consumer, offering personalised and participating content material that resonates with them on a deeper degree.
AR expertise present manufacturers to strengthen their storytelling and interact with their viewers in new methods. It additionally permits them to deepen model loyalty and drive gross sales.

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